QTU Celebrates Its 20th Anniversary with a Historic Event that Broke Every Attendance Record

Qendra Tregtare Univers marked its 20th anniversary with a spectacular celebration that will long be remembered by visitors, setting one of the highest attendance records in the mall’s history. Thousands of people from Tirana and across Albania became part of this unique moment, turning QTU into the epicenter of celebration, excitement, and unforgettable surprises.

Opened in 2005 as the first shopping mall in Albania, QTU has for two decades been a key destination for shopping, entertainment, and family experiences. This anniversary was not simply a celebration, but a thank-you to the generations of visitors who have shaped its story over the years.

A Weekend Full of Offers, Activities and Surprises

The celebrations featured a rich program of activities and exclusive offers from the mall’s stores, with discounts reaching up to 70%, transforming the weekend into a true destination for shopping and entertainment for all ages.

The festive atmosphere was accompanied by live performances, interactive experiences, and numerous giveaways for visitors, creating an energy that could be felt on every floor of the mall.

A Spectacular Balloon Drop – The Moment that Electrified QTU

The highlight of the celebration was the drop of 1,500 balloons, a breathtaking moment that gathered a record-breaking crowd in the mall’s atrium.

Each balloon contained:

• exclusive discount coupons
• gifts from participating brands
• special surprises for visitors

As the balloons fell over the crowd, QTU was filled with cheers, excitement, and unforgettable emotions — a powerful scene that reflected the strong connection between the mall and its community.

This activation quickly became one of the most photographed and shared moments of the event, instantly turning into a social media highlight and the symbol of the 20th anniversary celebration.

A Celebration for the Community

This anniversary was more than a shopping event — it was a celebration of community.

For 20 years, QTU has:

• welcomed millions of visitors every year
• introduced new brands and retail concepts to the Albanian market
• organized thousands of events for Albanian families

becoming a place where people don’t just shop, but create memories.